3D explainer ads that show how it works
Some products need a 'here's what's happening inside you' moment. A cortisol spike, a gut lining, toxins in a child's system. Clevient makes 3D explainer ads from your script: a stylized character carries the story, and cutaways show the mechanism.
What it looks like
Tap to watch. Names are off, NDA.
Two kinds of explainer
Character explainers. A stylized 3D presenter or family, with a cut to a visual on every concrete noun in the script. This is the format a lot of health ads use now, and it holds attention because the picture changes every two or three seconds.
Anatomy explainers. A transparent body, a skeleton or an organ cutaway, so the viewer sees the problem and then the fix. Good for supplements with a real mechanism to show.
How we pace it
Nobody wants a 3D presenter talking for ten seconds straight. We cut to a visual on every visual noun, usually 45 to 50 shots in a 90-second ad, and the presenter stays the anchor between them. The character is written out in full for every shot so it stays the same person from the first line to the last.
Health claims and compliance
We work inside the compliance notes you give us: which claims are allowed, how people and children can be shown, what the before and after can't imply. The visuals follow the script; we don't invent mechanisms, and we'll flag a line in the script that looks likely to trip the platform's health policies.
Best for
Supplements, GLP-1 and telehealth, kids health, pet health, wellness devices, and any product with an ingredient story that's easier to show than to say.
Questions about this style
Can you make a talking doctor?
Yes, as a stylized or realistic presenter. We don't make it look like a real, named doctor, and we don't put medical claims in their mouth that weren't in your script.
How accurate is the anatomy?
Accurate enough to be clear, simplified enough to read in two seconds. We show what the script says the product does, nothing more.
Can the presenter be realistic instead of stylized?
Yes. Realistic presenters are an option, and we've made long-form ads with them. Stylized tends to get more watch time in cold traffic.
Your next batch starts with one script.
Thirty minutes on a call. Bring a script and we'll tell you how we'd make it, when you'd have it and what it costs.
